Industry
Fitness / Wellness
Services delivered
Branding · Web · Launch Creative · Video · Stationery
Engagement
Full brand launch
The brief
Empower Pilates Studio was built as a complete brand system, not a logo exercise. Insert developed the identity and carried it through the website, launch assets, creative video and stationery so the brand could open with one clear voice across every customer touchpoint.
What we did
Built the identity
Created the logo, visual language and core brand system from the ground up.
Designed the website
Extended the identity into a digital experience built around classes, confidence and movement.
Created the launch toolkit
Produced launch assets and stationery so the brand showed up consistently from day one.
Brought the brand to life
Developed creative video and supporting content that gave the identity motion and personality.
Results
Five disciplines
Identity, web, launch creative, video and stationery, developed as one connected system.
Screen to studio
The same visual language carries from digital touchpoints into the physical studio experience.
Day-one credible
Empower entered the market with the core brand assets needed to communicate as an established studio.
The work
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