Insert Marketing

Our Work — Web

Web / Case Study 02

Petty Cash

A nightlife website built to sell the experience before guests walk through the door.

Industry

Hospitality / Nightlife

Services delivered

Website Design · UX · Membership · Development

Engagement

Website + ongoing support

The brief

Petty Cash needed a digital experience that could capture the energy of the venue without becoming difficult to use. The site brings together the core venue experience, events and Petty Cash Club in a format that feels on-brand while keeping the path to action simple.

What we did

01

Designed around the experience

Used bold visual hierarchy and content-led layouts to make the venue feel active rather than static.

02

Organized the key journeys

Made it easy to move between venue information, events, reservations and club-related content.

03

Built responsive interactions

Translated the design language cleanly across desktop and mobile.

04

Created a flexible marketing platform

Built pages that can support new campaigns, events and promotional pushes without redesigning the site each time.

Results

Venue energy

The website carries the same personality as the physical venue and social presence.

Clear paths

Core user paths stay easy to reach even with a content-heavy experience.

Event-ready

The site can evolve alongside events, promotions and membership initiatives.

The work

Petty Cash Club section
Menu